How to make money from “free” energy

Sunshine is free of charge! That makes it a great fuel for power generation. The value of this free energy and generated power depends on demand and available alternative sources. In other words, it’s a case of simple supply and demand.

The question is how to harvest this energy effectively and generate high quality power to the grid. Solar intensity, cloudiness and available land conditions vary in different locations and parts of the world. Besides that, it comes down to a proper system design and selection of optimal components.

Greater customer value in all we do

The wind power industry has been under pressure during this year as expected. Still, it now looks like the largest markets of China and the US are moving forward. This brings higher hopes for 2014, which should materialize into orders already this year.

At The Switch, we have enhanced our strategy. We are concentrating even more to bring value to our customers. Our employees have analyzed and discussed how they can promote greater customer value in their work.

Efficient grid interconnection and power conditioning for CHP systems

Combined heat and power (CHP) systems are very popular in high-rise buildings as well as industrial sites and other facilities where they produce heat and power at a reasonable cost. CHP systems can save as much as 40% energy compared with traditional ways of producing electricity and heat separately.

How can you save even more? And simultaneously increase the reliability and safety of onsite energy production and grid interconnection? There are a couple of rather easy ways to improve overall efficiency.

The Switch - Risto Ahvo

Life’s comforts and electronics

What do wind turbines and summer cottages have in common? They are quite similar. Perhaps not in numbers, but from a technology point of view. Some are equipped with features only considered necessary for survival; others have ultra-modern technical solutions that even enable remote access to monitoring equipment by mobile phone. Both in cottages and turbines, features requested in the 90s may not live up to our needs today.

The Switch - Jussi Paakkunainen

Utility-grade solar – built for tough

In many ways, there isn’t much new in renewable energy. Renewable energy, of course, is new in the sense of what it means. The energy source renews itself and its availability is as such plentiful. Yet, both wind and hydro energy have been captured for hundreds of years, for example, in sailboats, windmills, hydro powered mills, saws and other equipment. Solar was harvested in greenhouses and for heating long before there were photovoltaic panels.

The Switch - Benny Nyberg, Key Account Manager/Business Development

Permanent magnets help marine cut costs

Soaring fuel prices and global overcapacity are forcing the marine industry to rethink conventional power configurations. Ship owners are struggling to turn a profit. The time has come for advanced technologies that can revolutionize the way ships generate and use energy.

The Switch’s permanent magnet technology has been proven in the harsh environments of the wind industry. Now, we’re making this technology available to marine to offer unmatched power density, energy efficiency, design flexibility and operational reliability.

The Switch - Mika Koli, Key Account Manager

Permanent magnet generator becomes standard in wind turbines

The debate still continues about which drive train is the best for a wind turbine. In 2011, 42.3 GW of wind generators were delivered; PMG’s share was 6.5 GW, which gives it a 15% market share. This is already a significant accomplishment. So we can say that PMG is a standard option and no longer just a technology trial.

Although wind industry growth has slowed down to an annual average of 3.8%, MAKE consulting estimates for the next five years that PMGs will keep growing faster than the average market growth rate.

The Switch - 2nd International Conference E/E Systems for Wind Turbines

Adding value to excel

As we move forward in these unpredictable times, we’ve been sharpening our strategy to offer our customers even more value so they can succeed at what they do best.

Having the world’s largest permanent magnet generator and full-power converter product range, we can offer customers predictable time-to-market with this latest, advanced technology. We’ve streamlined our processes to shorten the lead times in customer projects to give them the edge to come out with the bestsellers of the future.

The Switch - Jukka-Pekka Mäkinen

Value creation for all wind energy players

Between 2009 – 2011, we were spoiled by a “green race” that started as a sprint. There was an urgent need to bring Asian nations—especially China—into line with the rest of the world to use cleaner and more efficient energy sources.

Suddenly in 2012, it’s turned into something of a marathon, with companies and financial institutions involved in the market, which has been slowed by regulatory and political climates that have evolved in the face of new economic realities.

The Switch - Carlo Cecchi, Director, Business Development

The Switch enters marine business

Permanent magnet (PM) technology has some clear benefits also for marine applications. Since fuel prices have gone up by 30% in only 2 years and freight rates have remained at about the same level for the past 10 years, energy savings has become hot topic in shipbuilding.

The Switch - Mika Koli, Key Account Manager

Signs of growth

Last month’s HUSUM WindEnergy exhibition gave us firm proof that the wind power business is moving ahead again. We’re seeing movement from all different directions and positive signs that the worst may now be over. Bigger and better turbines are currently being developed to respond to future market requirements.

The Switch - Jukka-Pekka Mäkinen

Five Rights to Freedom of The Switch give the ability to excel even during hard times

The wind power business has experienced difficulties over the years in different continents. In 2009, the financial crisis squeezed money from the European market. In 2010, the US market slowed down. And most recently, China cooled in 2011.

We have been able to navigate in this turbulent environment, even though The Switch, too, has experienced challenges. Many potential projects have not turned into the planned volume production. Many of our customers have experienced challenges to enter the market, changed ownership or have given up on the wind turbine business.

We have analyzed our success factors – and come to the conclusion that we embrace certain rights, giving The Switch the freedom and ability to excel even during hard times.

The Switch - 5 Rights to Freedom